Local councillor Sidney Fiddler persuades the Mayor to help improve the image of their rundown seaside town by holding a beauty contest. But formidable Councillor Prodworthy, head of the local women's liberation movement, has other ideas. It's open warfare as the women's lib attempt to sabotage the contest.
Sidney James
Councillor Sid Fiddler
Barbara Windsor
Hope Springs
Joan Sims
Connie Philpotts
Kenneth Connor
Mayor Frederick Bumble
Bernard Bresslaw
Peter Potter
June Whitfield
Councillor Augusta Prodworthy
Peter Butterworth
Admiral
Jack Douglas
William
